When it comes to selling your print on demand products, your product photos do the majority of the work. Every day, online shoppers are bombarded with advertisements, posts, and promotional images, making it difficult for brands to stand out. The brands that succeed in capturing people’s attention do not skimp on product photography. But don’t worry if you’re on a tight budget and can’t afford expensive photo shoots. Furthermore, there are some fantastic resources available to assist you in creating the look and feel you want for your product catalog and social media.
WHAT ARE PRODUCT MOCKUPS?
A product mockup is a digital representation of how your design will appear on the final product. Mockup generators, which are online design tools, are used to create product mockups. Mockups of high quality can accomplish something remarkable: they can provide shoppers with an actual product preview without the physical end product is even close to the mockup.
HOW DOES IT WORK?
The first step is a photoshoot with blank products, models, and photographers. You select the product you want to sell, select a mockup image, add your design using the mockup generator, and your product photo is ready to be added to your store, website, advertisement, or social media post. The photographs are then edited and added to the mockup gallery. The fact that you don’t notice it’s a digitally created photo is a sign of a high-quality product mockup. So, let’s look at why it’s worthwhile to embrace the future by promoting your business with digitally created images.
WHY USE PRINT ON DEMAND PRODUCTS MOCKUP RATHER THAN ACTUAL PRODUCT PHOTOS?
1. Perfect for print on demand nutraceutical products
Mockups are ideal for sellers who use the print on demand business model and sell multiple variations of the same product on their website. In an ideal scenario, you’d have all of your product samples on hand, as well as a professional photographer, models, and editing team. After all, an actual photoshoot allows for the most freedom of expression. However, photographing each product you sell is not always feasible or practical.
2. You will save both time and money.
If you want to add new products to your online store as frequently as possible but can’t or don’t want to wait for sample orders, product mockups are a great alternative because they allow you to create a new product photo in seconds. And, if your budget is limited, you’ll be able to save money because you won’t have to hire photographers or models.
3. Build trust in your brand.
Having high-quality product photos will not only help you build and maintain your brand image, but it will also help you build trust with new visitors. Low-quality images will give the impression that you don’t care about your products—or your customers.
4. Boost your conversion rate.
You’re selling a lifestyle as well as your products, so selecting mockup images that resonate with your audience will reassure them that they’re in the right place and nudge them to click the Add to Cart button.
HOW TO MAKE PRINT ON DEMAND PRODUCTS MOCKUP?
Online generators aren’t the only way to make digital mockups. Depending on your skill level and available time, you can create product mockups using dedicated software such as Adobe Illustrator or Photoshop. There are plenty of PSD mockups to choose from. You can also hire a designer to create the images for you, but this can be costly, especially if you want to scale them.
The simplest, quickest, and most cost-effective option is to use online tools that do much of the work for you. Make your mockups look like the images your target audience likes and shares. The more work you put in and the more targeting you do, the more likely it is that you will catch the attention of your potential customers.
SELECTING THE BEST MOCKUPS FOR YOUR BRAND
When you start looking for product mockups, you’ll notice that there are thousands of incredible realistic mockups available. But, before you start experimenting, try to define the look and feel you want to achieve and think about the preferences of your target audience.
FIRST
Keep in mind that the models in the mockup images you choose will be the face of your brand. Choose images of models who represent the persona you want to attract with your designs and products.
SECOND
Keep visual consistency in mind when editing the mockup images you’ve chosen. Choose a theme (color palette, filter, preset, cropping style) and stick to it throughout your product promotion.
BRINGING IT ALL TOGETHER
Images on social media move faster than the speed of sound. To ensure that your target audience notices your products and promotions, avoid generic, stiff images favor dynamic, lively product shots that do justice to the fantastic designs you sell.
START SELLING NOW!
Now that you’ve learned how to make a print on demand mockup products, it’s time to sell them. Fulfillplex is ready to help! Our technology automates the market’s best print-on-demand services. We are a top eCommerce fulfillment company, providing a white label, fulfillment, warehousing, packing, and shipping services. Request a quote from us, and we will meet all of your needs to help drive your business to success!