It’s a great feeling to see your company grow. Every day is more exciting than the last when you have more customers, more profits, and more success. However, expansion means that your business will become more demanding, and you will be busier than ever. In addition, as a store owner, you want your business to run as smoothly as possible. The key to removing much of that weight from your shoulders is to automate your eCommerce business with print on demand fulfillment. You can use eCommerce automation to automate the repetitive or mundane parts of your business that would otherwise consume too much of your time.
WHAT IS ECOMMERCE AUTOMATION?
Ecommerce automation is software designed to convert tasks, processes, or campaigns within your company into automations that execute intelligently when needed. It’s how businesses can do more with less. It focuses on automating workflows, software, and integrations to eliminate most or all of the manual processes and tasks associated with running an ecommerce store. Automation works best for small, repetitive daily tasks that are consistently performed.
WHY SUCCESSFUL ECOMMERCE SHOPS EMBRACE PRINT ON DEMAND AUTOMATION?
1. Saves Time And Money
Your team members have important tasks that must be completed on a daily basis, and many of these tasks are most likely completed manually. The good news is that the majority of these tasks are amenable to automation. Your team can use automation to automate tasks such as order tagging, generating picking lists, customer segmentation, and much more. All of the time saved can add up, giving your team more time to focus on more important projects. It also saves money by combining processes and allowing salaried employees to make better use of their time.
2. Improved Order Accuracy
Automation, when done correctly, can help improve order accuracy. Errors on orders can occur for a variety of reasons when manually entering data. All of your order information is updated using bots with automation, making picking and packing items much easier. This means you can be less concerned about mispicks and other errors that can ruin a customer’s experience with your brand.
3. Better Data Collection & Analytics
Every day, your ecommerce store generates a steady stream of data. With so much data being generated in real-time, attempting to manage it all manually or with multiple apps or databases is time-consuming and causes you to miss out on potential business insights. You can eliminate data silos and create data and analytics reports that keep you informed about how your business is performing, from cart abandonment rates to ecommerce order fulfillment performance, with automation.
4. Maintains Your Compliance
If you violate your agreements, it can be costly to comply with the marketplace. However, spending hours auditing and reviewing can be costly. E-commerce automation is intended to assess your marketplace data and correct human error, saving you money. Furthermore, it provides you with peace of mind and allows employees to focus on other tasks.
5. Reduces Errors
Poor data management and consistent errors can be extremely damaging to your business, causing customers to leave and damaging your bottom line. Accurate data and information management are critical to your ecommerce business’s success. With so much data on your site all the time, an automated workflow can save you time and prevent human error from causing major problems. With data that is supported by hard numbers and computer programming, you and your customers can be confident that you are receiving accurate information.
6. Enhances the customer experience.
Customers who are satisfied are more likely to return. According to Invesp, selling to new customers can cost up to five times as much as selling to repeat customers. Even as you scale to reach a larger audience, e-commerce automation can help you keep customers happy and convert them into repeat customers. Customers place a premium on website speed and responsiveness, with 90% stating that an immediate response is critical when they have a customer service question. You can help to ensure high customer satisfaction and retention by automating customer service processes and workflows, from chat programs to self-service options.
THE FINAL WORD
Ecommerce businesses should automate as much as possible for one simple but important reason: the more you automate, the fewer manual processes are required and the more your business can thrive. Automation saves time and resources for businesses while also making workflow processes faster and more efficient. Most importantly, ecommerce automation software allows you to focus on the things that are most important to your business.
Don’t get distracted by all the bells and whistles vying for your attention. A top ecommerce fulfillment company, such as Fulfillplex, understands which e-commerce activities to automate and which to leave to your teams in order to maximize return. We assist brands and retailers like you in automating everything from digital marketing to print on demand fulfillment, allowing you to expand your business across more channels. Feel free to contact us for more information.